Lobbying is about forging relationships and advocating for change; it's where progress meets the machinery of legislation in California.

Obed Franco

Obed, a seasoned legislative and campaign professional, brings to the PPA Team nearly a decade of experience working in the upper echelon of California politics. Initially hired in 2015 as an Assistant to then-Chair of the Assembly Utilities and Energy Committee, Assembly Member Anthony Rendon, Obed quickly rose through the ranks, ultimately working seven years as Special Assistant to Speaker Rendon. In this role, he became the Speaker’s trusted advisor, tasked with facilitating high-level Member and government agency interactions, effective Member management, developing and implementing legislative strategies, and critical day-to-day operations of a multifaceted, fast-paced office. His expert knowledge of legislative processes and the critical dynamics of California politics have made him a key player in the California State Capitol.  Originally hailing from Pasadena, Obed is bilingual, an avid sports fan, movie buff, and a devoted husband and dog dad. Obed attended Arizona State University and studied Biological Sciences.